The impact of consumer preference factors on people willingness towards vehicle leasing program
Vehicle leasing program is very common in the western countries, but the Malaysia vehicle leasing market was underdeveloped and few of the MNC companies has failed to penetrate the market. Majority of the population own a vehicle by obtaining loan from financial institution and make monthly payment....
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Main Author: | Pan, Ying Qian |
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Format: | Final Year Project / Dissertation / Thesis |
Published: |
2022
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Subjects: | |
Online Access: | http://eprints.utar.edu.my/5075/1/Completed_Research_Project_Pan_Ying_Qian.pdf http://eprints.utar.edu.my/5075/ |
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