A Tract Reflection on Challenges in Research & Development for New Product Development in the Industrial Sector of Pakistan

• المؤلفون الرئيسيون: Shahzad, Arfan, Al-Swidi, Abdullah Kaid, Golamdin, Abd Ghani
• التنسيق: مقال
• اللغة: English
• منشور في: Macrothink Institute 2013
• الموضوعات: HD28 Management. Industrial Management
• الوصول للمادة أونلاين: http://repo.uum.edu.my/9327/1/2.pdf; http://repo.uum.edu.my/9327/; http://dx.doi.org/10.5296/ber.v3i1.2677

New Product Development (NPD) is a strategic issue of successful business in the competitive era of the new global economy. Pakistan is rel atively small, in the Asian region, yet a promising nation in the South East Asian region. Unfortunately, over the past few decades,the country’s export perform...