A Tract Reflection on Challenges in Research & Development for New Product Development in the Industrial Sector of Pakistan

New Product Development (NPD) is a strategic issue of successful business in the competitive era of the new global economy. Pakistan is rel atively small, in the Asian region, yet a promising nation in the South East Asian region. Unfortunately, over the past few decades,the country’s export perform...

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Bibliographic Details
Main Authors: Shahzad, Arfan, Al-Swidi, Abdullah Kaid, Golamdin, Abd Ghani
Format: Article
Language:English
Published: Macrothink Institute 2013
Subjects:
Online Access:http://repo.uum.edu.my/9327/1/2.pdf
http://repo.uum.edu.my/9327/
http://dx.doi.org/10.5296/ber.v3i1.2677
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