Determinants of Retail Patronage - A Systematic Literature Review Perspective

This paper aims to study the determinants of retail patronage to shopping centres. Previous studies have indicated that the long term success and profitability for any shopping centre in these challenging economic times depends on the level of retail patronage. This paper defines retail patronage as...

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書誌詳細
主要な著者: Toh, Evelyn Bee Hwa, Perumal, Selvan
フォーマット: 論文
言語:English
出版事項: UUM Press 2017
主題:
オンライン・アクセス:https://repo.uum.edu.my/id/eprint/30283/1/IPBJ%2009%2002%202017%2027-40.pdf
https://repo.uum.edu.my/id/eprint/30283/
https://e-journal.uum.edu.my/index.php/gbmr/article/view/16760
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