The mediating effects of key performance achievement in sale force retention in Malaysian commercial banks
Erosion of revenue due to intense competition have forced the banks to create sales culture as a new transformation in the banking sector. Banks are now recruiting staff with selling skills and abilities to perform their selling activities,whose performance is measured by Key Performance Indicator(K...
Saved in:
Main Author: | Kosim, Zunarni |
---|---|
Format: | Article |
Language: | English |
Published: |
2020
|
Subjects: | |
Online Access: | http://repo.uum.edu.my/28285/1/PJAEE%2C%2017%20%284%29%282020%201527.pdf http://repo.uum.edu.my/28285/ https://www.archives.palarch.nl/index.php/jae/article/view/1679 |
Tags: |
Add Tag
No Tags, Be the first to tag this record!
|
Similar Items
-
Drivers of key performance indicators achievement and its mediating effect on salesforce intention to retain in the banking industry
by: Zunarni, Kosim
Published: (2017) -
Mortgage selection and consumer confusion in the Malaysian mortgage market
by: Kosim, Zunarni, et al.
Published: (2013) -
Board Structure and Financial Performance of Malaysian Local Commercial Bank
by: Maidul, Hossain
Published: (2013) -
The mediation role of key account management effectiveness on key account management practices and market performance
by: Thoo, Ai Chin, et al.
Published: (2016) -
The mediation role of key account management effectiveness on key account management practices and market performance
by: Wong, H. F., et al.
Published: (2016)