Behavioural consequences of customer perception on emotional labour among airline service employees
Managing employees’ acting or emotional labour strategies is crucial for service organizations to develop a sustainable competitive advantage, such as the airline industry which is seeing fierce competition.This study examined the role of such strategies in enhancing the service experience of custom...
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Main Authors: | Abd Aziz, Norzalita, Najafi, Bita, Alshuaibi, Ahmad Said, Mohd Shamsudin, Faridahwati |
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Format: | Article |
Language: | English |
Published: |
2016
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Subjects: | |
Online Access: | http://repo.uum.edu.my/20279/1/IRMM%206%20S7%202016%20162%20168.pdf http://repo.uum.edu.my/20279/ https://www.econjournals.com/index.php/irmm/article/view/3226 |
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