Behavioural consequences of customer perception on emotional labour among airline service employees

Managing employees’ acting or emotional labour strategies is crucial for service organizations to develop a sustainable competitive advantage, such as the airline industry which is seeing fierce competition.This study examined the role of such strategies in enhancing the service experience of custom...

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Bibliographic Details
Main Authors: Abd Aziz, Norzalita, Najafi, Bita, Alshuaibi, Ahmad Said, Mohd Shamsudin, Faridahwati
Format: Article
Language:English
Published: 2016
Subjects:
Online Access:http://repo.uum.edu.my/20279/1/IRMM%206%20S7%202016%20162%20168.pdf
http://repo.uum.edu.my/20279/
https://www.econjournals.com/index.php/irmm/article/view/3226
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