Predicting instant messenger application adoption using a unified theory of acceptance and use of technology 2
In Indonesia, the average of customers in using instant messenger applications such as WhatsApp, Blackberry Messenger (BBM),LINE, KakaoTalk, and WeChat is the lowest among the South East Asia countries, but the number of application downloaded is the second highest.This condition, the second highes...
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Main Authors: | Indrawati, ,, Marhaeni, Gusti Ayu Made Mas |
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Format: | Conference or Workshop Item |
Language: | English |
Published: |
2015
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Subjects: | |
Online Access: | http://repo.uum.edu.my/15681/1/PID030.pdf http://repo.uum.edu.my/15681/ http://www.icoci.cms.net.my/proceedings/2015/TOC.html |
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