Factors influencing retail investor behavior in making investment decision: a case of bursa Malaysia
This study aims to examine factors that influence retail investor behaviour in making investment decion in Bursa Malaysia. Factors that were tested with retail invesstor behavior include stock price, perceived risk and firm image. Survey questionnaire was used to collect data and yielded 110 respons...
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Main Authors: | Hee, O. C., Boon, C. J., Kowang, T. O., Husin, M. M., Ping, L. L. |
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Format: | Article |
Published: |
Mattingley Publishing
2019
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Online Access: | http://eprints.utm.my/id/eprint/92805/ |
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