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Customers' trust in e-commerce: in collective culture setting

A major problem facing the full deployment of business-to-consumer (B2C) electronic commerce (e-commerce) is the development of trust on the side of the consumer, particularly in developing countries. Differing characteristics of local environments and their cultures have created a significant le...

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書誌詳細
主要な著者:	Meskaran, Fatemeh, Ismail, Zuraini
フォーマット:	Book Section
出版事項:	IEEE 2012
主題:	HF Commerce
オンライン･アクセス:	http://eprints.utm.my/id/eprint/34706/ http://dx.doi.org/10.1109/InfRKM.2012.6205032
タグ:	タグ追加タグなし, このレコードへの初めてのタグを付けませんか!

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