Halal product loyalty among muslim consumer in Klang Valley, Malaysia:
The Halal food industry in Malaysia is one of the essential industries with significant contribution to the gross domestic product (GDP). Despite its significance, the challenges faced by this industry is still on the rise. One of the greatest challenges faced by food businesses is the increased...
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Main Author: | Bishr Noori Ismael Al Tekreeti |
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Format: | text::Thesis |
Language: | English |
Published: |
2023
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