Muslim consumers’ perceptions on counterfeit cosmetics

• Main Authors: Nor Zaidi, Farah Lynn Amira, Jamaludin, Mohammad Aizat, Tukiran, Nur Azira
• Format: Article
• Language: English
• Published: Faculty of Syariah and Law, Universiti Sains Islam Malaysia (USIM) 2022
• Subjects: BPH Islamic Economics; BPH107 Halal cosmetics; BPH114 Consumption. Halal issues; BPH117 Consumption. Halal issues. Standards. Certification. Halal status; BPH122 Consumption. Halal issues. Specific products. Food and drink; HF Commerce
• Online Access: http://irep.iium.edu.my/101180/7/101180_Muslim%20consumers%E2%80%99%20perceptions%20on%20counterfeit%20cosmetics.pdf; http://irep.iium.edu.my/101180/; http://irep.iium.edu.my/101180/1/385-Copyedit%20Version%20%28Final%20Proof%29-1784-1-10-20220627.pdf

In conjunction with the rise of the Muslim population and beauty awareness, the halal cosmetic industry is expected to grow significantly. This growth serves as an opportunity for the cosmetic industry in Malaysia to bring out a lot of new cosmetic products into the industry. However, it can lead to...