Burger King / Nur Harleesa Muhamad Aizam ... [et al.]

• Main Authors: Muhamad Aizam, Nur Harleesa, Sidarman, Nur Alyana, Azeman, Nur Amyra, Ayob, Azlinah, Mahazir, Mohd Amirul Ikhwan, Samsudin, Mohd Anikmal Hakim
• Format: Entrepreneurship Project
• Language: English
• Published: 2021
• Subjects: Entrepreneurship. Risk and uncertainty; Business; Cooking; Hospitality industry. Hotels, clubs, restaurants, etc. Food service
• Online Access: https://ir.uitm.edu.my/id/eprint/57804/1/57804.pdf; https://ir.uitm.edu.my/id/eprint/57804/

Burger King is a fast food company that specializes in hamburger distribution and has proven to be a difficult opponent to McDonalds. The company's aim is to create the most successful worldwide quick service restaurant (QSR) business by delivering the finest burgers in the world through a stro...