How customers perceived cost, perceived value and self-efficacy influence the broadband adoption intention in telecommunication industries / Nor Hafidzah Zakaria
The aim of this study was to examine the customers perceived cost, perceived value and self-efficacy influence broadband adoption intention in telecommunication industries. There are 3 factors that been studied, which were perceived cost, perceived value and self- efficacy. This study also was condu...
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Main Author: | Zakaria, Nor Hafidzah |
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Format: | Thesis |
Language: | English |
Published: |
2012
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Subjects: | |
Online Access: | http://ir.uitm.edu.my/id/eprint/32897/1/32897.pdf http://ir.uitm.edu.my/id/eprint/32897/ |
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