The buyer preferences on housing purchase decision at Perbadanan Kemajuan Negeri Selangor (PKNS) Shah Alam / Zahid Shuhadis

• Main Author: Shuhadis, Zahid
• Format: Student Project
• Language: English
• Published: 2008
• Subjects: Housing; Consumer behavior. Consumers' preferences. Consumer research. Including consumer profiling; Purchasing. Selling. Sales personnel. Sales executives
• Online Access: http://ir.uitm.edu.my/id/eprint/31824/1/31824.pdf; http://ir.uitm.edu.my/id/eprint/31824/

This paper studies the buyer preferences on housing purchase decision at Perbadanan Kemajuan Negeri Selangor (PKNS) Shah Alam. The analysis of variables will be analyzed to discover the buyer preferences on housing purchase decision. This research paper will use the independent and dependent variabl...