Buyers purchasing behavior in buying houses from Lembaga Pembangunan Perumahan Dan Bandar ( LPPB ), Sabah / Nur' Aini Jenar

• Main Author: Jenar, Nur' Aini
• Format: Student Project
• Language: English
• Published: 2008
• Subjects: Consumer behavior. Consumers' preferences. Consumer research. Including consumer profiling; Purchasing. Selling. Sales personnel. Sales executives
• Online Access: https://ir.uitm.edu.my/id/eprint/88292/1/88292.pdf; https://ir.uitm.edu.my/id/eprint/88292/

A special low-cost housing programme, namely, Program Perumahan Rakyat Bersepadu (PPRB) was launched by the Government in December 1998, with the objective of resettling squatters in urban areas within Malaysia. The history of low-cost public housing in the State of Sabah spans more than three decad...