The strategic planning of SMEs in Malaysia: Types of strategies in the aftermath of economic downturn
During economic downturns, strategic management might be useful for SMEs as they need strategies to survive. The research here looks at whether formal strategic planning is relevant to SMEs and if the Wheelen and Hunger (2008) strategic planning model is applicable to SMEs in the Asian context.For t...
Saved in:
Main Authors: | Cheng, Wei Hin, Abdul Kadir, Kadzrina, Bohari, Abdul Manaf |
---|---|
Format: | Article |
Language: | English |
Published: |
2012
|
Subjects: | |
Online Access: | http://repo.uum.edu.my/9440/1/6.pdf http://repo.uum.edu.my/9440/ http://www.ajbms.org/index.php |
Tags: |
Add Tag
No Tags, Be the first to tag this record!
|
Similar Items
-
The misconception on small business survival during economic downturn
by: Lucky, Esuh Ossai Igwe
Published: (2012) -
The strategic planning of SMES in Malaysia: A view of external environmental scanning
by: Cheng, Wei Hin, et al.
Published: (2014) -
Too Early to execute the strategic scenario planning: hyperbolic discounting and psychological biases of Indonesian SMEs' managers
by: Brahmana, Rayenda, et al.
Published: (2013) -
Strategic application portfolio in SMEs
by: Md Dahalin, Zulkhairi
Published: (2002) -
A conceptual framework for organizational attractiveness among Malaysian millennial jobseekers aimed at the aftermath of COVID-19
by: Hira, Fariha Anjum, et al.
Published: (2021)