The measurement model of strategic resources for accommodation business in tourism Southern Provinces of Thailand

The purposes of this study are: (1) to study the strategic resources of accommodation business in tourism southern provinces, and (2) to analyze the measurement model of strategic resources of accommnodation business in tourism southern provinces-Krabi, Phangnga, Phuket, Songkhla, and Surat Thani.Th...

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Bibliographic Details
Main Author: Panrod, Warrapojn
Format: Conference or Workshop Item
Published: 2013
Subjects:
Online Access:http://repo.uum.edu.my/8743/
http://www.icois2013.uum.edu.my/
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