Transforming Strategies in The Digital Era: The Role of social media In Customer Value Analysis and Crisis Management for Tourism Firms

Social media is gaining popularity nowadays and is increasingly being used by many small and large organisations. Organisations are adopting new social platforms and technologies to achieve their key and effective management strategies. However, there are still opportunities to explore the role of n...

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書誌詳細
主要な著者:	Rehman, Hafiz Mudassir, Amin, Aamir, Rehman, Mobashar, Nematova, Gulshan, Shamim, Amjad, Hossain, Md Billal
フォーマット:	論文
言語:	English
出版事項:	Universiti Utara Malaysia Press 2023
主題:	HD28 Management. Industrial Management
オンライン･アクセス:	https://repo.uum.edu.my/id/eprint/30142/1/IJMS%2030%2002%202023%20373-396.pdf https://doi.org/10.32890/ijms2023.30.2.7 https://repo.uum.edu.my/id/eprint/30142/ https://e-journal.uum.edu.my/index.php/ijms/article/view/13038 https://doi.org/10.32890/ijms2023.30.2.7
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