Measuring student's satisfaction with the quality of education in a virtual university

Relationship between service quality and customer satisfaction has been extensively studied by researchers (Sureshchandar, Rajendran & Anantharaman, 2002; Jones & Suh, 2000; McDougall & Levesque, 2000). Ghobadian, Speller & Jones (1997) concluded that companies with higher perceived...

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Main Authors: Poh, Ju Peng, Abu Samah, Ainon Jauhariah
Format: Conference or Workshop Item
Language:English
Published: 2004
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Online Access:http://repo.uum.edu.my/2811/1/poh%26ainon.pdf
http://repo.uum.edu.my/2811/
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spelling my.uum.repo.28112011-05-18T07:11:03Z http://repo.uum.edu.my/2811/ Measuring student's satisfaction with the quality of education in a virtual university Poh, Ju Peng Abu Samah, Ainon Jauhariah LB2300 Higher Education Relationship between service quality and customer satisfaction has been extensively studied by researchers (Sureshchandar, Rajendran & Anantharaman, 2002; Jones & Suh, 2000; McDougall & Levesque, 2000). Ghobadian, Speller & Jones (1997) concluded that companies with higher perceived quality goods and services will enjoy higher long term economic benefits. The correlation between the quality of goods and services and customer satisfaction, forces organizations to continuously upgrade their quality and measure their clients’ satisfaction. 2004 Conference or Workshop Item NonPeerReviewed application/pdf en http://repo.uum.edu.my/2811/1/poh%26ainon.pdf Poh, Ju Peng and Abu Samah, Ainon Jauhariah (2004) Measuring student's satisfaction with the quality of education in a virtual university. In: ASEAN Symposium on Educational Management and Leadership (ASEMAL4), 13 - 15 Disember 2004, Grand Plaza Parkroyal, Penang. (Unpublished)
institution Universiti Utara Malaysia
building UUM Library
collection Institutional Repository
continent Asia
country Malaysia
content_provider Universiti Utara Malaysia
content_source UUM Institutionali Repository
url_provider http://repo.uum.edu.my/
language English
topic LB2300 Higher Education
spellingShingle LB2300 Higher Education
Poh, Ju Peng
Abu Samah, Ainon Jauhariah
Measuring student's satisfaction with the quality of education in a virtual university
description Relationship between service quality and customer satisfaction has been extensively studied by researchers (Sureshchandar, Rajendran & Anantharaman, 2002; Jones & Suh, 2000; McDougall & Levesque, 2000). Ghobadian, Speller & Jones (1997) concluded that companies with higher perceived quality goods and services will enjoy higher long term economic benefits. The correlation between the quality of goods and services and customer satisfaction, forces organizations to continuously upgrade their quality and measure their clients’ satisfaction.
format Conference or Workshop Item
author Poh, Ju Peng
Abu Samah, Ainon Jauhariah
author_facet Poh, Ju Peng
Abu Samah, Ainon Jauhariah
author_sort Poh, Ju Peng
title Measuring student's satisfaction with the quality of education in a virtual university
title_short Measuring student's satisfaction with the quality of education in a virtual university
title_full Measuring student's satisfaction with the quality of education in a virtual university
title_fullStr Measuring student's satisfaction with the quality of education in a virtual university
title_full_unstemmed Measuring student's satisfaction with the quality of education in a virtual university
title_sort measuring student's satisfaction with the quality of education in a virtual university
publishDate 2004
url http://repo.uum.edu.my/2811/1/poh%26ainon.pdf
http://repo.uum.edu.my/2811/
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