Factors Influencing The Muslim Consumer’s Level Of Confidence On Halal Logo Issued By Jakim An Empirical Study

Realizing the great demand of halal food in Malaysia and in the world in general, there are efforts by the Government to make Malaysia as a regional hub for halal food products. However, there is a situation now when consumers start questioning about the actual halal content of products that have be...

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書誌詳細
第一著者:	MASNONO, AHMADI
フォーマット:	学位論文
言語:	English
出版事項:	2005
主題:	HF5001-6182 Business
オンライン･アクセス:	http://eprints.usm.my/25576/1/FACTORS_INFLUENCING_THE_MUSLIM_CONSUMER%E2%80%99S_LEVEL_OF_CONFIDENCE_ON_HALAL_LOGO_ISSUED_BY_JAKIM_AN_EMPIRICAL_STUDY.pdf http://eprints.usm.my/25576/
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