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Factors Affecting Young Shoppers’ Online Shopping Preference in Kelantan, Malaysia

The growth of online shopping is impressive. The presence of social media platforms accelerates the way companies connect directly with consumers. In other words, consumers use internet as shopping channel instead of physically walk into the traditional brick-and-mortar retail stores. Nowadays, m...

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Bibliographic Details
Main Authors: Nazaria, Md. Aris, Ruziah, A. Latif, Nurnais Safiy, Zainal, Khalisah Khairina, Razman, Razman, Anuar
Format: Article
Language:English
Published: Human Resource Management Academic Research Society 2021
Subjects:
HB Economic Theory
HN Social history and conditions. Social problems. Social reform
Online Access:http://ir.unimas.my/id/eprint/36229/1/shoppers1.pdf
http://ir.unimas.my/id/eprint/36229/
https://hrmars.com/papers_submitted/9618/factors-affecting-young-shoppers-online-shopping-preference-in-kelantan-malaysia.pdf
http://dx.doi.org/10.6007/IJARBSS/v11-i14/9618
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Internet

http://ir.unimas.my/id/eprint/36229/1/shoppers1.pdf
http://ir.unimas.my/id/eprint/36229/
https://hrmars.com/papers_submitted/9618/factors-affecting-young-shoppers-online-shopping-preference-in-kelantan-malaysia.pdf
http://dx.doi.org/10.6007/IJARBSS/v11-i14/9618

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