Relationship between green marketing tools' and consumer's purchase behaviour in Kota Bharu, Kelantan
Nowadays consumer are concern about eco-friendly environment and focus on the green product and service. This has been contributing many industries change their production trend to green product and service to meet the need and want of their customers. This is also include imple the manufacturing go...
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| Main Authors: | , , , |
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| Format: | Undergraduate Final Project Report |
| Published: |
2015
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| Online Access: | http://discol.umk.edu.my/id/eprint/6647/ |
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