The influence of marketing mix on consumer decision making in restaurant business in Kota Bharu, Kelantan
This research is examined the influence of marketing mix on consumer decision making in restaurants business in Kota Bharu, Kelantan. The main objective of this study is to determine the relationship between marketing mix and consumer decision making and the most influence factor on consumer decisio...
Saved in:
| Main Author: | |
|---|---|
| Format: | Undergraduate Final Project Report |
| Published: |
2011
|
| Online Access: | http://discol.umk.edu.my/id/eprint/5432/ |
| Tags: |
Add Tag
No Tags, Be the first to tag this record!
|