Negative employee corporate brand identification: A case study of a prominent Malaysian University corporate brand
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| Main Authors: | , , , |
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| Format: | Conference or Workshop Item |
| Language: | English |
| Published: |
2014
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| Subjects: | |
| Online Access: | http://eprints.um.edu.my/13407/1/negative_employee_coporate.pdf http://eprints.um.edu.my/13407/ |
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