Tourism analytics: analysing visitor arrival data for tourism industry in Sarawak / Miko Chang May Lee and Clifford Kueh Wei Chyi
Tourism is identified as one of the six key economic sectors in the Sarawak post-COVID-19 development strategy with an expected higher GDP contribution of 11% by 2030. Visitor arrival datasets have been commonly used to measure the performance of the tourism industry but their significance to the Sa...
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| Main Authors: | , |
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| Format: | Article |
| Language: | English |
| Published: |
2023
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| Subjects: | |
| Online Access: | https://ir.uitm.edu.my/id/eprint/85333/1/85333.pdf https://ir.uitm.edu.my/id/eprint/85333/ |
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