Online interaction dynamic in validating the identity of being a K-Pop fan through merchandise / Nur Maizatul Balqis Mohamad Mustaza
This study attempted to identify the value, meaning and symbols of the official K-Pop products and merchandise towards the fans in terms of sense of identity and belonging. Merchandise is widely used in the world of K-Pop among K-Pop fans particularly. However, very few people have discussed how mer...
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Main Author: | Mohamad Mustaza, Nur Maizatul Balqis |
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Format: | Thesis |
Language: | English |
Published: |
2023
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Subjects: | |
Online Access: | https://ir.uitm.edu.my/id/eprint/75347/1/75347.pdf https://ir.uitm.edu.my/id/eprint/75347/ |
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