Measuring customers satisfaction: a case study at Courts Mammoth Berhad, Kuching / Hassiah Janaidi

Determining customer satisfaction is fundamental to effective delivery of services. Successfully being able to judge customers' satisfaction levels and to apply that knowledge potentially gives an advantage over competitors. Given the vital role of customer satisfaction, one should not be surpr...

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Bibliographic Details
Main Author: Janaidi, Hassiah
Format: Student Project
Language:English
Published: 2003
Subjects:
Online Access:https://ir.uitm.edu.my/id/eprint/61250/1/61250.pdf
https://ir.uitm.edu.my/id/eprint/61250/
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