Factors that affect patients' behavioural intention in private hospital / Mohamad Farizal Yang and Nor Anisaa Omar

• Main Authors: Yang, Mohamad Farizal, Omar, Nor Anisaa
• Format: Student Project
• Language: English
• Published: 2018
• Subjects: Consumer behavior. Consumers' preferences. Consumer research. Including consumer profiling; Consumer satisfaction; Customer services. Customer relations
• Online Access: https://ir.uitm.edu.my/id/eprint/55855/1/55855.pdf; https://ir.uitm.edu.my/id/eprint/55855/

This research was conducted to study the factors that affect patient behavioural intention in private hospitals. This study conducted in order to determine which factors need to be highlight by private hospitals to ensure that their patients' give a positive comment and recommendation about the...