A study on the effect of internet marketing toward brand attitude and buying intention for Sukimi Lube / Mohd Syukri Mat Daud
The aim of this study was to examine the component of internet marketing that influence brand attitude and buying intention for SUKIMI LUBE SDN BHD. In this study, researcher has chosen advertising, communication, and promotion as independent variable, for the dependent variable researcher has ch...
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Format: | Student Project |
Language: | English |
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FACULTY OF BUSINESS MANAGEMENT
2011
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Online Access: | http://ir.uitm.edu.my/id/eprint/41253/1/41253.pdf http://ir.uitm.edu.my/id/eprint/41253/ |
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