Empowering customer awareness through social network: a case study of Sukimi Group / Sulaiman Ismail

• Main Author: Ismail, Sulaiman
• Format: Student Project
• Language: English
• Published: UNIVERSITI TEKNOLOGI MARA KELANTAN KOTA BHARU CITY CAMPUS 2012
• Subjects: Telemarketing. Internet marketing; Marketing research. Marketing research companies. Sales forecasting; Consumer behavior. Consumers' preferences. Consumer research. Including consumer profiling; Consumer satisfaction
• Online Access: http://ir.uitm.edu.my/id/eprint/41287/1/41287.pdf; http://ir.uitm.edu.my/id/eprint/41287/

This study was conducted at Sukimi Group. This research was targeted on the social network users either customer to Sukimi Group or not. The study is about on “Empowering Customer Awareness through Social Network: A Case Study of Sukimi Group”. The objective of this research is to identify the facto...