A study of factors that influence customer satisfaction in Islamic banking / Nurhafiza Hizam

• Main Author: Hizam, Nurhafiza
• Format: Student Project
• Language: English
• Published: Faculty of Business and Management 2015
• Subjects: Consumer behavior. Consumers' preferences. Consumer research. Including consumer profiling; Consumer satisfaction; Finance, Islamic
• Online Access: http://ir.uitm.edu.my/id/eprint/26277/1/PPb_NURHAFIZA%20HIZAM%20BM%20M%2015_5.pdf; http://ir.uitm.edu.my/id/eprint/26277/

This study was conducted to investigate the customer satisfaction in Islamic Banking among Petronas Carigali Sdn.Bhd. Three (3) independent variables had been identified which are quality of service, behavior of the bank staff and bank image and reputation. 100 respondents had participated in this s...