A research on: factors influencing customer satisfaction among foreigners towards service provided by TMpoint Kota Bharu / Hamdi Abd Hamid

• Main Author: Abd Hamid, Hamdi
• Format: Student Project
• Language: English
• Published: Faculty of Business and Management 2010
• Subjects: Consumer behavior. Consumers' preferences. Consumer research. Including consumer profiling; Consumer satisfaction
• Online Access: http://ir.uitm.edu.my/id/eprint/24964/1/PPb_HAMDI%20ABD%20HAMID%20M%20BM%2010_5.pdf; http://ir.uitm.edu.my/id/eprint/24964/

This research was conducted with one main objective in mind that is to identify the strategies that TMpoint can practice in order to attract more foreigners to visit TMpoint Kota Bharu. Besides, this research also tries to find the barriers that TMpoint usually face in order to attract foreigner cus...