Service quality and customer satisfaction : antecedents of customer's re-patronage intentions

This study was designed to examine the relationship between service quality, customer satisfaction and customer?s re-patronage intentions in the context of the restaurant industry. The respondents were 377 restaurant patrons who completed the self-administered questionnaire. Pearson Correlation anal...

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Main Authors: Yap, Sheau Fen, Kew, Mew Lian
格式: Article
語言:English
出版: Sunway University College 2007
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在線閱讀:http://eprints.sunway.edu.my/46/1/service_quality.pdf
http://eprints.sunway.edu.my/46/
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