Determinants affecting purchase intention of halal products: an article review

• Main Authors: Fatmi, Fitry Oktavia, Ahmad, Anis Najiha, Kartika, Betania
• Format: Article
• Language: English
• Published: Pusat Riset dan Pengembangan Produk Halal (Halal Center), Universitas Airlangga 2020
• Subjects: BPH117.3 Halal Pharmaceutical
• Online Access: http://irep.iium.edu.my/95188/1/95188_Determinants%20affecting%20purchase%20intention%20of%20halal%20products.pdf; http://irep.iium.edu.my/95188/; https://e-journal.unair.ac.id/JHPR/article/view/23600/JHPR%203%282%29

This study’s main objectives are to analyze the literature related to the factors influencing halal products' purchase intention and identify the literature gap for future study recommendations. The researchers evaluate the numerous assessed studies conducted in different countries. Halal pro...