A study of the intention to use robo-advisory services in Malaysia
In Malaysia, robo-advisory services have become increasingly popular in the financial industry. Hence, this study investigates the factors that determine the intention to use robo-advisory services in Malaysia. The proposed research model is based on the Unified Theory of Acceptance and Use of Techn...
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Main Authors: | Chow, Chi Ving, Tan, Genevieve Xin Yii, Tan, Min Xin |
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Format: | Final Year Project / Dissertation / Thesis |
Published: |
2023
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Subjects: | |
Online Access: | http://eprints.utar.edu.my/6058/1/fyp_FN_2023_CCV.pdf http://eprints.utar.edu.my/6058/ |
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