Building loyalty through satisfaction: Costa coffee self service vending machine
The purpose of this empirical study is to investigate the satisfaction and loyalty of customers towards the use of Costa Coffee Self Service Vending Machine. In this research, questionnaires were adapted and the data of 300 respondents have been collected. However, after filtering, only 250 set of q...
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| Format: | Final Year Project / Dissertation / Thesis |
| Published: |
2023
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| Online Access: | http://eprints.utar.edu.my/5668/1/LIM_ZHI_QIAN.pdf http://eprints.utar.edu.my/5668/ |
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