The Impact of Big Data Processing Framework for Artificial Intelligence within Corporate Marketing Communication
This research examines what impact the Big Data Processing Framework (BDPF) has on Artificial Intelligence (AI) applications within Corporate Marketing Communication (CMC), and thereby the research question stated is: What is the potential impact of the BDPF on AI applications within the CMC tactica...
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Main Author: | Muhamad Fazil, Ahmad |
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Format: | Article |
Language: | English |
Published: |
2018
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Subjects: | |
Online Access: | http://eprints.unisza.edu.my/5652/1/FH02-FSSG-19-24464.pdf http://eprints.unisza.edu.my/5652/ |
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