Green Purchase Intention Among Public in Shah Alam

Purpose – This paper aimed to address the intention of public towards green product purchases, specifically in Shah Alam District. It also aims to determine the important factors that can influence more participation of public towards green product purchases. Methodology – A cross-sectional, quan...

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Bibliographic Details
Main Authors: Mohd Sadad, Mahmud, Siti Noor Syahirah, Yusri
Format: Conference or Workshop Item
Language:English
Published: 2017
Subjects:
Online Access:http://eprints.unisza.edu.my/1289/1/FH03-FESP-18-12013.pdf
http://eprints.unisza.edu.my/1289/
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