Green Purchase Intention Among Public in Shah Alam
Purpose – This paper aimed to address the intention of public towards green product purchases, specifically in Shah Alam District. It also aims to determine the important factors that can influence more participation of public towards green product purchases. Methodology – A cross-sectional, quan...
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Main Authors: | Mohd Sadad, Mahmud, Siti Noor Syahirah, Yusri |
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Format: | Conference or Workshop Item |
Language: | English |
Published: |
2017
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Subjects: | |
Online Access: | http://eprints.unisza.edu.my/1289/1/FH03-FESP-18-12013.pdf http://eprints.unisza.edu.my/1289/ |
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