The Mediating Role of Attitude in Influencig Consumer Purchase Intention Towards Online Apparel Shopping in Malaysia
Online apparel shopping has gained an immense share in Malaysia's e-commerce market. Despite being one of the top products online, the online apparel purchase intention is not well explored and a minimally researched topic among academicians. Given the potential of this segment, a holistic and...
Saved in:
Main Author: | Selvi @ Kausiliha, Vijayan |
---|---|
Format: | Thesis |
Language: | English English |
Published: |
2020
|
Subjects: | |
Online Access: | http://ur.aeu.edu.my/798/1/PhD%20Thesis%20Selvi%20%20Kausiliha%20Vijayan%20M70105150002%20%281%29_organized.pdf http://ur.aeu.edu.my/798/2/PhD%20Thesis%20Selvi%20%20Kausiliha%20Vijayan%20M70105150002%20%281%29_organized-1-24.pdf http://ur.aeu.edu.my/798/ https://online.fliphtml5.com/sppgg/ikln/?1616721248529 |
Tags: |
Add Tag
No Tags, Be the first to tag this record!
|
Similar Items
-
The Mediating Role of Attitude in Influencing Consumer Purchase Intention Towards Online Apparel Shopping in Malaysia.
by: Selvi @ Kausiliha, Vijayan, et al.
Published: (2022) -
Factors affecting online shopping of purchasing apparels among young adults
by: Chong, Hui Teing
Published: (2014) -
Young Generation's Purchase Intention towards Fashion Apparel
by: Lam, Yu Yi, et al.
Published: (2017) -
Consumer's intention of purchase sustainable products: the moderating role of attitude and trust
by: Hosseinpour, Masoumeh, et al.
Published: (2016) -
Examining the role of online motivations in consumer online shopping intention using technology acceptance model
by: Torbati, Mahdi Shadkam
Published: (2016)