Profiling the Malaysian consumers' consumption behaviour toward dietary supplement products

• Main Authors: Mohd Noor, Noor Azila, Liew, Kok Hong, Yap, Sheau Fen, Abdul Rahman, Maria, Muhammad, Azli
• Format: Monograph
• Language: English
• Published: Universiti Utara Malaysia 2013
• Subjects: HD28 Management. Industrial Management
• Online Access: http://repo.uum.edu.my/8513/1/Nor_Azila.pdf; http://repo.uum.edu.my/8513/; http://lintas.uum.edu.my:8080/elmu/index.jsp?module=webopac-l&action=fullDisplayRetriever.jsp&szMaterialNo=0000793037

There exists compelling evidence linking nutrition deficiency with increased risk for chronic diseases. A good understanding of the determinants of dietary supplement products consumption is therefore important.This knowledge could assist health professional in developing their marketing and health...