Strengthening the Marketing Strategies for the Traditional Property Developer in Malaysia

During the global economic downturn not only affecting Malaysian property industry but it was also impacted the global property industry, during the economic recession was increasing market competitive eventually the Malaysia property industry is even more challenging with oversupplying properties a...

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Main Authors: Lim, Woon Siew, Mohd Suki, Norazah
格式: Article
語言:English
出版: UUM Press 2020
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在線閱讀:https://repo.uum.edu.my/id/eprint/30047/1/GBMR%2012%2001%202020%2089-110.pdf
https://doi.org/10.32890/gbmr2020.12.1.5
https://repo.uum.edu.my/id/eprint/30047/
https://e-journal.uum.edu.my/index.php/gbmr/article/view/gbmr2020.12.1.5
https://doi.org/10.32890/gbmr2020.12.1.5
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