The roles of lifestyle, future need and customer preferences in customer’s satisfaction on Islamic Banks products and services
This paper aims to address the relationship and the influence of lifestyle, future need, customer preferences toward customer’s satisfaction on Islamic banks products and services in northern region of Malaysia. This study used quantitative research method. Data were collected via questionnaires fro...
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Main Authors: | , , |
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Format: | Article |
Language: | English |
Published: |
USIM
2019
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Online Access: | http://repo.uum.edu.my/27012/1/IJMIFR%2016%202%202019%2060%2076.pdf http://repo.uum.edu.my/27012/ http://doi.org/10.33102/jmifr.v16i2.223 |
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