Online shoppers vs non-shoppers: A lifestyle study of Malaysian Internet users
This study is among the few to study whether there is any difference in the internet oriented lifestyles between online Malaysian shoppers and non-shoppers. It was found that most online shoppers are young males who were professionals, managers or had their own businesses. They are less concerned a...
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| Main Authors: | , |
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| Format: | Article |
| Language: | English |
| Published: |
Academy for Global Business Advancement (AGBA)
2006
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| Subjects: | |
| Online Access: | http://repo.uum.edu.my/260/1/ONLINE_SHOPPERS_Vs_NON-SHOPPERS_-_A_LIFESTYLE.pdf http://repo.uum.edu.my/260/ http://www.agba.us/publications.php |
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