The effect of e-strategy on the adoption of online banking in Malaysian

Online banking has predominantly been studied in relation to adoption and its relationships with trust or in combination with other technology adoption theories such as the technology adoption model (TAM).This study however looked at the influence of E-strategy on the adoption of online banking by c...

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Bibliographic Details
Main Authors: Abdullah, Shahmir Sivaraj, Abdullah, Haim Hilman
Format: Article
Language:English
Published: 2016
Subjects:
Online Access:http://repo.uum.edu.my/21363/1/GBSE%202%204%202016%20251-264.pdf
http://repo.uum.edu.my/21363/
http://gbse.com.my/isiokt16/GBSE%202(4),%20251-264%20(July%202016).pdf
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