The effect of e-strategy on the adoption of online banking in Malaysian
Online banking has predominantly been studied in relation to adoption and its relationships with trust or in combination with other technology adoption theories such as the technology adoption model (TAM).This study however looked at the influence of E-strategy on the adoption of online banking by c...
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| Main Authors: | , |
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| Format: | Article |
| Language: | English |
| Published: |
2016
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| Subjects: | |
| Online Access: | http://repo.uum.edu.my/21363/1/GBSE%202%204%202016%20251-264.pdf http://repo.uum.edu.my/21363/ http://gbse.com.my/isiokt16/GBSE%202(4),%20251-264%20(July%202016).pdf |
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