Consumer’s perception toward health claims for healthy food selection

The objective of this article was to analyze that how various researchers in the past have investigated the effect of health claims on consumer food selection.To achieve the object authors have taken into his consideration most recent literature as well as some literature was belong to the first de...

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Bibliographic Details
Main Authors: Zafar, Muhammad Zeeshan, Hashim, Noor Azmi, Halim, Fairol
Format: Article
Published: JSRAD 2016
Online Access:,%202016/7.pdf
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