Mediating effect of e-service quality perceptions on attitude and trust toward online shopping

Attitude is referred to as a positive or negative evaluation of people, activities, ideas, objects, event or just about anything in the environment. Trust is significant for the success of online consumer purchasing.In addition, it was revealed that trusting beliefs affect positively online shopping...

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Main Authors: Al-Nasser, Mohammad, Yusoff, Rushami Zien, Islam, Rabiul, Zainal Abidin, Irwan Shah, Samsudin, Shamzaeffa
格式: Article
語言:English
出版: Medwell Journals 2016
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在線閱讀:http://repo.uum.edu.my/18363/1/IBM%2010%203%202016%20228-240.pdf
http://repo.uum.edu.my/18363/
http://www.medwelljournals.com/abstract/?doi=ibm.2016.228.240
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