Mediating effect of e-service quality perceptions on attitude and trust toward online shopping

• 主要な著者: Al-Nasser, Mohammad, Yusoff, Rushami Zien, Islam, Rabiul, Zainal Abidin, Irwan Shah, Samsudin, Shamzaeffa
• フォーマット: 論文
• 言語: English
• 出版事項: Medwell Journals 2016
• 主題: HD28 Management. Industrial Management
• オンライン･アクセス: http://repo.uum.edu.my/18363/1/IBM%2010%203%202016%20228-240.pdf; http://repo.uum.edu.my/18363/; http://www.medwelljournals.com/abstract/?doi=ibm.2016.228.240

Attitude is referred to as a positive or negative evaluation of people, activities, ideas, objects, event or just about anything in the environment. Trust is significant for the success of online consumer purchasing.In addition, it was revealed that trusting beliefs affect positively online shopping...